When you want to have secure website data, consider using SSL Certificates. You may not be buying or selling anything, but your site and clients need to feel the benefits of verification and privacy. Join in this discussion as we examine the perks of using SSL Certificate to secure your customer’s data.
Secure Sockets Layer (SSL) certificates are cryptographic protocols. They offer a shield of encryption for all data that is transmitted on the website e.g. email address, credit card details, and passwords among others. SSL Certificates provide validation of the different entries that operate the website to reassure you and your clients of the legitimacy of your business. The site’s URL or site address that begins with https is a sign that it uses SSL.
Thieves love places where they get easy access or entry. The same can be said for a website that is not entirely secured compared to one whose security is high. The SSL certificates operate in a similar manner, and each time you open a site or give data, the information will be sent across a network which includes various servers. Just like an unlocked door, data that is not encrypted can be easily intercepted in the network. Therefore, the SSL provides adequate security for your data; hence, doing it before transmitting the information is the right thing to do. As the information reaches the business, it can be validated and then unencrypted safely.
Trust as a Factor
You have every reason to buy SSL certificate for your site. One of the key reasons is to build trust with clients. Customers need a guarantee that their data is safe and secure whenever they submit to your site. If you run an e-commerce website, this is important for you as visitors are required to furnish their credit card details.
A survey that was carried out in 2014 by GlobalSign established that 84% of clients concluded that they would terminate a transaction if they fear for the security of their personal information. If you don’t have this certificate, your business can suffer irreversible damage.
Also, trust is also significant even for non-commerce websites. When an individual creates an account, logs in, or fills out any form with their data, they want to be sure that the information they get is secure. The certificate is a reassurance that clients are dealing with an official company site and not a fake one.
Additionally, most SSL certificates provide trust seals which you can put on your website alongside the indicators that browsers display on a site that is secured with an SSL certificate.
Everyone wants their site to rate well in the search engines and especially Google. Therefore, with an SSL Certificate, you can achieve that quite easily. Google started giving rating preference to websites that use SSL assurance back in 2014. Google stated that the influence on search ratings was minimal, but it could increase the significance of SSL in its search algorithms in later in life. The company has the objective seeing all sites secured with SSL Certificates. Therefore, the size of your website doesn’t matter if you don’t have an SSL certificate.
Different Types of SSL Certificates
You’ll come across different types SSL Certificates on the market, but they have almost the same encryption. However, the danced SSL versions are suitable for certain types of websites. In case you want to secure a blog of a standard website where security is not an issue then you can use a standard Domain Validation certificate. Such don’t need any paperwork; they are easy to buy and setup.
You can secure your website with login details of forms that take personal information, by opting for an Organization Validation Certificate. Such will secure your website and get a dynamic seal to put on display to see. E-commerce websites must look into purchasing an Extended Validation certificate. The EV offers a high level of validation and the sites with such display a green bar in the browser address bar together with the name of the company.
Why You Should Secure Your Site Now?
You must protect the privacy of your clients by adding an SSL certificate to your site. The certificates are not only cheaper but offer endless benefits whether it handles sensitive information or not. SSL Certificates were quite costly in the past, but with advancements in the industry today, they have become affordable. In fact, you can now get the certificate from as low as $10 per year. The certificates are an excellent way to show your clients that you are committed to offering them data that is secure. SSL Certificate is a sure way to show your support for internet privacy right.